Social Media Content Creation

For over half a year, I worked at Atomic Marketing Agency, where I managed social media content for various clients. I handled Quick Claimers (Medical Billing Company) with a focus on professionalism, Home Care (Home Health Care Service) by highlighting comfort and the human touch, and Access Allergy (Allergy Clinic) by promoting relief and addressing allergy issues, aiming to build credibility and trust through engaging content. I managed Crave (Restaurant), where we focused on showcasing high-quality photos of food and drinks to highlight the dining experience and attract customers.

Additionally, I handled all copywriting for posts and captions, ensuring that each message aligned with the client’s brand and goals.

Below, you can view just some of the work I completed for each of their Instagram accounts.

In 2023, I managed the social media account for Bee's Pastry Café, a women-owned business in El Paso, Texas, passionate about bringing a Puerto Rican bakery to the community. Within the first month of management compared to July 2022, we had a total of 926 accounts engage, that is +241% more engagement. We reached 11,632 accounts & gained over 120 followers in the first month.

We focused on improving the quality and look of the Instagram feed with better high-resolution photos that really highlight the amazing food, coffee, and homemade pastries. I also added some graphic design elements to promote giveaways, announcements, customer reviews, and more.